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Wednesday, November 08, 2006

BALI - Where the Bali Hell are You?

Balidiscovery.com (11/4/2006)

A small group of Bali hotel and travel operators recently produced a tongue–in-cheek video advertisement to draw attention to their growing frustration with the Australian market's prolonged recalcitrance to return to Bali for their holidays.

Seeking to launch a low-cost Bali awareness campaign, the Little Bali Hotel & Resort Company (LBHRC) tore a page out of the controversial Australian Tourist Commissions "Where the Bloody Hell are You" campaign and created an amateur-quality video narrated by a traditionally dressed Balinese on a walking tour of Bali asking where the Australian tourists had gone?

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