SINGAPORE - Tourism Board’s Project Postcard targets Two Million Households

Asiatraveltips.com, 24 November 2006

The Singapore Tourism Board’s Project Postcard is returning for the fourth consecutive year with an aim to reach over two million households across the island. Available as both postcards and e-cards in a variety of eye catching designs in over 750 outlets island wide as well as the Internet, Project Postcard 2006 is set to be the biggest rally call yet for residents in Singapore to become the city’s tourism ambassadors.With pre-paid international postage, each set of three specially designed postcards as well as e-cards tell a vibrant Singapore story featuring popular local icons such as the Merlion, Ice Kachang, Orchard Road and local food. Singaporeans, permanent residents and foreigners residing in Singapore can send these Uniquely Singapore postcards to their overseas friends and relatives inviting them to visit Singapore and experience its colourful and rich blend of cultures first-hand.

>>Full article