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Wednesday, November 28, 2007

REGIONAL DEVELOPMENTS - During economic downturn, in Asia we trust

forimmediaterelease.net, November 25, 2007

Companies expecting to dance across Asia and forge a successful business by applying blanket distribution models or successful European and US models, will either fail miserably or cost themselves needlessly. Distributing travel products across a region as economically, politically and culturally diverse as Asia is a tremendously complicated proposition. Add Australia, New Zealand and the other islands of the Pacific into the mix as well, and suddenly the recipe grows increasingly murky.The allure of the Far East from overseas investors is still alive and extremely healthy however. What began with India and China now looks likely to continue further South-East into Vietnam and the Philippines, where internet penetration is slowly but surely making inroads. Internet penetration is widely accepted as a measure of a country’s financial stability and prosperity, so with around 20% of both countries populations now internet capable their industries are ripening.

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